BRANDING – For decades, Keller Unternehmungen was known for its brick production. In a bold move, they spun off this division as they expanded their services. New is the Engineering division, which better reflects the decisive services behind the planning. ImRaum rounds off the total package of «living space» in which Keller moves, creates and builds. In addition to the new visuals, we were responsible for naming the new divisions as well as the brand message and all text adjustments to the website.

Idea, concept, naming, brand message, copywriting, creative direction / animation and design by Thorge Dammann